Joan Tuaño
Intrapreneur

A big part of the success of homegrown Abu Dhabi based premium meats brand La Carne is young Joan Tuaňo. With her background in international hospitality management at Le Roches Bluche in Switzerland and training with luxury brands like Aman Resorts, the Ritz Carlton, Shangri-La Hotels and Louis Vuitton, Joan has brought with her immense industry know-how that has allowed her to craft an elevated and differentiated market positioning for La Carne putting the brand in its own comfortable niche, appealing to discerning clientele in the capital.
Aside from La Carne, Joan is also focused on paving the way for their new project, Filfood, which aims to be a platform that will elevate and promote Filipino cuisine and Philippine ingredients in the country. She shares, “Filfood is so much more than just a festival, or a one-time event. We hope it becomes a movement that truly encapsulates the Filipino culinary spirit here in the UAE, and enabling Filipino food to get to the international level it deserves. Filfood can only achieve its full potential through applicable education, support to our Filipino producers, and communication to distributors and business owners here in the UAE. We have been so blessed with the network and potential in this country and Filfood is just getting started!”
As an empowered Filipina, chasing her dreams and endeavoring at each step to living a full life, Joan shares her favorite quote from Nelson Mandela – “There is no passion to be found playing small – in settling for a life that is less than the one you are capable of living.” (more…)


















